Australia Jewellery Market Outlook
According to the report by Expert Market Research (EMR), the Australia jewellery market size was valued at USD 3.34 billion in 2024. With the growing consumer demand for luxury items, coupled with the rising popularity of online retail channels and the increasing awareness of sustainable and ethically sourced materials, the market is expected to grow at a compound annual growth rate (CAGR) of 2.76% from 2025 to 2033, reaching a projected value of USD 4.26 billion by 2033.
The jewellery market in Australia is characterised by a diverse range of products, including fine jewellery, costume jewellery, watches, and engagement rings, each catering to different consumer preferences. Over the years, the market has seen a shift towards personalized, unique designs and ethical sourcing, with consumers placing greater emphasis on sustainability. Factors such as changing lifestyles, the expansion of e-commerce, and an increased focus on self-expression through luxury items continue to propel growth in the market.
The demand for Australia jewellery market is influenced by various economic, cultural, and social factors. Jewellery serves as both a status symbol and a form of personal expression, with consumers increasingly seeking pieces that reflect their individuality, social values, and aspirations. The growing awareness of ethical sourcing and the use of conflict-free diamonds and precious metals is also influencing the purchasing behaviour of Australian consumers, marking a shift towards more sustainable practices in the jewellery sector.
Market Drivers
The growth of the Australia jewellery market can be attributed to several factors, including rising disposable incomes, increased consumer spending on luxury goods, and the influence of global fashion trends. As Australian consumers become more affluent, particularly in urban areas, there is a rising demand for high-quality and premium jewellery. This is especially evident in the luxury jewellery segment, where brands like Tiffany & Co., Pandora, and Bulgari continue to see strong growth in Australia.
One of the most significant drivers of the Australia jewellery market is the increasing popularity of engagement rings. Engagement rings remain a staple in Australian culture, with couples often spending significant amounts on these luxury items. The demand for diamond engagement rings, in particular, continues to be strong, with consumers seeking larger, more unique diamonds or alternative stones such as sapphires and emeralds. Additionally, the popularity of customised and bespoke jewellery has seen a rise in demand for personalised pieces, reflecting a broader trend in consumer preferences for individuality and authenticity.
Another major driver is the growth of the online jewellery market. E-commerce has significantly reshaped how jewellery is purchased in Australia, with more consumers turning to online platforms to buy both high-end and fashion jewellery. The ease of online shopping, coupled with the convenience of home delivery and the ability to browse a wide range of products, has led to increased sales in the Australia jewellery market. Online platforms like Catch, Myer, and various independent jewellers have expanded their online presence, offering consumers access to both international and local brands at competitive prices.
Moreover, the increasing interest in sustainable and ethically sourced jewellery is another key factor driving the Australian market. Consumers are more conscious of the environmental and social impact of their purchases, with a growing demand for jewellery made from recycled materials, conflict-free diamonds, and ethically sourced gemstones. Brands such as Fairmined and the growing popularity of lab-grown diamonds have gained traction among Australian consumers, pushing more traditional jewellery brands to adopt sustainable practices in their operations.
Get a Free Sample Report with Table of Contents@https://www.expertmarketresearch.com/reports/australia-jewellery-market/requestsample
Trends Shaping the Market
The Australia jewellery market is being shaped by several key trends that reflect broader societal changes and evolving consumer preferences. One of the most notable trends is the growing focus on sustainability and ethical sourcing. As awareness of the environmental and social impact of mining for precious metals and stones increases, more Australian consumers are seeking jewellery that aligns with their ethical values. This trend is particularly prominent among younger consumers, such as Millennials and Gen Z, who are more likely to support brands that prioritize sustainability.
Another significant trend is the increasing popularity of personalized and custom-made jewellery. Australian consumers are increasingly opting for bespoke pieces that reflect their individual tastes and personal stories. Customization options, such as engraved messages or the use of birthstones and other meaningful gems, are becoming more prevalent in both fine and fashion jewellery markets. This desire for unique and personal pieces has led to a surge in demand for local jewellery designers and independent artisans, who can offer a higher level of customization compared to mass-market retailers.
The demand for men’s jewellery has also seen notable growth in Australia. Traditionally, jewellery has been predominantly associated with women, but in recent years, there has been a shift in male fashion towards accessories such as rings, necklaces, bracelets, and watches. The growing acceptance of jewellery as a form of self-expression among men has led to a rise in sales of men’s jewellery, especially in urban centres where fashion trends are rapidly evolving.
Technology is also playing an increasing role in the Australia jewellery market, particularly in the area of digital sales and the integration of online shopping with physical retail experiences. Many jewellery brands are using augmented reality (AR) to offer virtual try-ons, allowing consumers to visualize how pieces will look before making a purchase. This technological advancement is particularly useful in the online market, where customers may hesitate to purchase expensive items without being able to physically try them on. Additionally, advancements in 3D printing are enabling designers to create intricate, custom-made jewellery pieces quickly and affordably, further fueling the demand for personalized items.
Consumer Demographics
The Australia jewellery market is largely driven by the buying power of urban consumers, with major cities such as Sydney, Melbourne, and Brisbane accounting for the majority of sales. The increasing affluence of these metropolitan areas, coupled with a growing preference for luxury goods, has resulted in a steady rise in jewellery purchases. Wealthy consumers in these areas are more inclined to invest in high-end jewellery, often as a status symbol or a form of investment.
Age also plays a significant role in shaping the market. Younger generations, particularly Millennials and Gen Z, are more inclined to purchase jewellery that reflects their personal style, values, and preferences. These consumers are driving demand for more sustainable, ethical, and unique jewellery, seeking items that align with their beliefs. In contrast, older generations, such as Baby Boomers, continue to invest in classic, timeless pieces, such as diamond rings, gold necklaces, and luxury watches.
The rise of social media has also had a profound impact on the Australia jewellery market. Influencers and celebrities frequently showcase their jewellery collections on platforms like Instagram, driving trends and influencing purchasing decisions. This has led to a surge in demand for certain types of jewellery, such as statement earrings or minimalist necklaces, as consumers seek to emulate the styles of their favourite influencers.
Australia Jewellery Market Segmentation
The market can be divided based on product, by material, end use, distribution channel and Region.
Market Breakup by Product
- Necklace
- Bracelet
- Earring
- Ring
- Others
Market Breakup by Material
- Gold
- Diamond
- Platinum
- Others
Market Breakup by End Use
- Women
- Men
- Children
Market Breakup by Distributional Channel
- Offline Retail Stores
- Online Retail Stores
Market Breakup by Region
- New South Wales
- Victoria
- Queensland
- Australian Capital Territory
- Western Australia
- Others
Competitive Landscape
Some of the major players explored in the report by Expert Market Research are as follows:
- By Charlotte Pty Ltd.
- Amber sceats Pty Ltd.
- Christie Nicolaides
- Bulgari Australia Pty Ltd.
- Gucci Australia Pty Ltd.
- Others
Media Contact:
Company Name: Claight Corporation
Contact Person: George buttler, Corporate Sales Specialist – U.S.A.
Email: sales@expertmarketresearch.com
Toll Free Number: +1-415-325-5166 | +44-702-402-5790
Address: 30 North Gould Street, Sheridan, WY 82801, USA
Website:http://www.expertmarketresearch.com
Aus Site:https://www.expertmarketresearch.com.au
Leave a comment