Basmati Rice Market Size, Share, Growth and Forecast | 2025-2034

Basmati Rice Market Outlook

According to the report by Expert Market Research (EMR), the global basmati rice market size attained a value of USD 6.34 Billion in 2024. Aided by the increasing consumer preference for premium rice varieties and the growing demand for aromatic rice in diverse cuisines, the market is projected to further grow at a CAGR of 2.00% between 2025 and 2034 to reach a value of USD 7.73 Billion by 2034.

Basmati rice is a long-grain rice variety known for its distinct aroma, fluffy texture, and superior taste. It is widely cultivated in India and Pakistan and is highly sought after in international markets due to its premium quality. The unique characteristics of basmati rice make it an essential ingredient in a variety of culinary applications, including biryanis, pilafs, and other rice-based dishes. The increasing consumer awareness regarding the health benefits of basmati rice, such as its lower glycemic index and high nutritional content, is driving its demand globally.

The rising disposable incomes and changing dietary preferences are major factors propelling the global basmati rice market growth. Consumers are increasingly shifting towards high-quality food products that offer better taste and nutritional benefits, thereby fueling the demand for basmati rice. Additionally, the growing popularity of ethnic cuisines, particularly Indian and Middle Eastern dishes, in international markets has led to an upsurge in the demand for basmati rice among restaurants, hotels, and households.

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Key Market Trends

The expansion of the global foodservice industry plays a significant role in boosting the basmati rice market. The increasing number of restaurants and quick-service restaurants (QSRs) offering Indian and Asian cuisine has led to a rising demand for basmati rice. Furthermore, the growing consumer preference for home-cooked meals with authentic ingredients has driven retail sales of basmati rice in supermarkets and online platforms.

Export opportunities are also driving the basmati rice market expansion. India and Pakistan, the leading exporters of basmati rice, have witnessed increasing demand from regions such as the Middle East, Europe, and North America. The increasing penetration of premium and organic basmati rice in Western markets, where consumers are willing to pay a premium for high-quality rice, is further contributing to the market’s growth.

Sustainability and organic farming practices have gained traction in the basmati rice industry. With growing concerns over environmental sustainability and food safety, consumers are seeking rice that is cultivated using organic and eco-friendly practices. This has led to an increase in demand for organic basmati rice, particularly in developed markets.

Basmati Rice Market Segmentation

Competitive Landscape